Battery Park Master Plan

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Urban Collage | Planning and Design

project: BATTERY PARK MASTER PLAN
date: 2008 – 2009
location: ANDERSON, SC
client: REALTICORP, LLC
contact: REGGIE D. BELL, ASSET MANAGER

The Master Plan prepared by Urban Collage for the Exit 19 Site explored a variety of unique design concepts for this challenging greenfield development in upstate South Carolina. Situated within a rapidly growing corridor just a few miles from Clemson University, the 120+ acre Master Plan seeks to create a new multi-use district that is at once walkable and urban, yet takes full advantage of numerous natural features by preserving waterways, views and several nature areas.

The centerpiece of the design is a new walkable “main street” that carefully blends small storefronts and offices with larger box retailers and parking along a linear town green. The layout balances the typical economics of “Power Centers” while setting a new template for sustainable, highway-oriented development.